Let me make a guess:Every time you get an order, you think “How much should I charge?”.
So you multiply cost of ingredients X 2 and quote that price.You compare your prices with other bakeries and just charge that much (So much competition, right?)
You hesitate making big expenses because you don’t trust your home bakery biz can pay for it...so you’re stuck where you are. NO GROWTH.
You feel, if only you had more orders you would make profit (and maybe you want to charge lesser so that more people order from you?)
THIS NEEDS TO CHANGE NOW.
The ULTIMATE pricing calculator + cost tracker
3+ hours of video
Support group for any help
Identifying the different costs associated like ingredients, supplies, indirect costs, labour, etc + understanding profit
Saving for marketing and other investments like stalls, equipment, etc
COST TRACKING SHEETS for all kinds of costs
Examples of how to calculate the exact costs and profit margins based on different categories like cakes, cookies, brownies, etc
Watch the video lessons and make notes
Share your struggles with your new baking family, where we support and help each other with more solutions and resources!
Follow the plan you’ve created and keep us in the loop! You’ll get accountability and motivation to keep moving forward!
With all the tools, support and tips- you’ll be ready to shine in no time!
✅Understand which products in your menu are actually profitable, and focus on them only👀
✅Be able to invest in your business so you can truly grow, that means money to upskill, get bigger ovens, better tools- & your business pays for all of it 🤌
✅Feel satisfied and content after a long day of work (because you will earn for your time and craft)😅
✅Understand how to reduce the costing and where your money is going (so more profit)💰
✅Be able to set financial goals and get an idea of how many orders you need to take per month to achieve it📅
I’m Shubhangi — and I deeply understand the overwhelm, confusion, and self-doubt that comes with pricing as a home baker.
Because I’ve been there.
When I started my own baking journey, I didn’t have a business background. I was terrified of numbers, constantly guessing my prices, and often working long hours for barely any profit.
I avoided custom orders, gave discounts just to “be nice,” and felt like I had no right to charge more — even when I knew I deserved it.
Until one day, everything changed.
The day I stopped trying to figure it all out alone… and built a simple, step-by-step pricing system made specifically for home bakers like us.
One that works for every kind of order — even custom cakes, collabs, and bulk boxes — and doesn’t require a spreadsheet brain.
Since then?
💰 I’ve helped over 700+ bakers price confidently and build profitable, self-sustaining businesses.
🧁 My students now charge for their time — not just ingredients — and feel good doing it.
🧮 They use the calculator, set clear prices, and finally know what’s profitable (and what’s not).
📈 They’ve started saving for tools, reinvesting in growth, and feeling like real businesswomen.
And the best part? They no longer panic when someone asks “How much?” — they answer with confidence, clarity, and calm.
I believe that transformation is waiting for you too.
And in case you’re wondering — yes, I’ve designed everything inside Pricing 101 so it’s simple, repeatable, and actually fun to use.
Even if you hate numbers. Even if you’ve never “felt” like a business person.
This isn’t just a pricing course. It’s the mindset, system, and support you’ve been searching for — and I can’t wait for you to experience it.
P.S. Most bakers say this course gave them what they didn’t even know they needed. It won’t just change your prices — it will change how you show up in your business (and life).
Absolutely! My courses are perfect for beginners. You’ll start from scratch—learning everything from how to use an oven to mixing up delightful flavors. I make sure you build a strong foundation before moving on to more advanced techniques.
Yes, you can! You don’t need bags of money or a business degree to succeed. My courses are designed with home bakers in mind, providing strategies that work without a big budget. I started exactly where you are, and I’ll guide you through every step to success.
All my courses come with a very strong after class support. You can always ask your questions via my WhatsApp support group! I always love to discuss additional topics with my students. In the support group, you’ll find like minded bakers and we all build each other up like a family!
Unlike YouTube, where you watch videos to learn recipes, with these courses you learn techniques. You get to learn the in-depth science behind baking, so you know exactly what happens when you want to make changes to a recipe, we don’t just scratch the surface but dig deep down into the vast world of baking.
All recipes are tested over innumerable trials and very well researched to make sure they’re pocket friendly, easy to make and give consistent result incase you wish to sell your baked goods. Unlike a recipe you read on the internet, you always have after class support for inspiration, queries and anything else you might need help with.
See, I respect your time & money. I 💯% know how you’re struggling with spending so much money on new recipes, and so much time trying them only to end up with a bad experience. ⚡I want to you to save your time, effort and money by giving you this ALL IN ONE course, that you won’t find anywhere else.⚡
When you sign up for one of my courses at Redolence Bakery, you’re not just gaining access to top-notch baking education; you’re joining a supportive community that’s dedicated to your success. Here’s what you can expect:
Comprehensive Learning Materials: You’ll receive immediate lifetime access to all course content, including course recording, and the ULTIMATE pricing calculator. This means you can revisit the material anytime you need a refresher.
Interactive Support: I believe in hands-on support to ensure you perfect your baking skills. Through our dedicated WhatsApp support group, you can ask any questions that come up during your learning process. Whether you’re struggling with a technique or need advice on a recipe adjustment, I’m here to provide personalized guidance.
Community Engagement: Learning is more fun and effective with peers who share your passion. Our support group also serves as a vibrant community space where you can brainstorm issues, exchange ideas, and participate in additional activities. It’s a great way to stay motivated and inspired.
Exclusive Perks: As part of my commitment to your baking journey, you’ll also receive an exclusive, limited-time gift when you enroll. This special token is just one of the many ways I like to make my students feel appreciated and excited about their new adventure.
With my comprehensive resources and unwavering support, you’re set up for success from the very start. Let’s bake, learn, and grow together!
As soon as you sign up, you will get access to the support group, course recording for lifetime!